The Bargain Nexus - Principles And Practice Of Sport Management

	List Price: $80.95 Our Price: $42.50 Your Save: $ 38.45 ( 47% ) Availability: Usually ships in 24 hours Manufacturer: Jones & Bartlett Pub
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Binding: Paperback Dewey Decimal Number: 796.069 EAN: 9780763749583 ISBN: 0763749583 Label: Jones & Bartlett Pub Manufacturer: Jones & Bartlett Pub Number Of Items: 1 Number Of Pages: 534 Publication Date: 2008-01-18 Publisher: Jones & Bartlett Pub Studio: Jones & Bartlett Pub
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Spotlight customer reviews: Customer Rating: Summary: Too shallow Comment: I bought the book as supporting material for a masters degree course I teach called "Quality management in the Business of Sports". The phrase Quality Management was clearly defined in the key-word list the authors presented. My dissapointment came when I saw that the book is mostly a general primer covering many aspects of the business of sports, but none in depth and specially nothing specific about quality management. Customer Rating: Summary: For a great sport management foundation, read and learn this Comment: I am a junior at the University of Massachusetts, and I had the opportunity to read and study this book for my Sports Management class this past spring. It was a great experience and served as a great foundation for my education in the sport management field. The book touched upon every aspect in which a sport management professional in one capacity or another may be inclined to deal with. Principles and Practices of Sport Management by Lisa Pike Masteralexis was easy to read and comprehend. At the same time, the book was informative and challenges the reader to constantly keep an open mind to the different areas of sport management. Marketing, promotions, facility management, legal issues, historical facts and event management are just some of the topics one will read about in this highly recommended guide to successfull sports management. More Reviews
Editorial Reviews: Updated and expanded, Principles and Practice of Sport Management, Third Edition offers a comprehensive introduction to the sport management industry. From the basic knowledge and skill sets of a sport manager to the current trends and issues of the sport management industry, this best-selling text provides the foundation for students as they study and prepare for a variety of sport management careers. The authors, all well-known sport industry professionals, show students how to apply their new knowledge and skills to any segment in the sport industry from high school to the international arena. Students gain a solid understanding of sport management structures and learn to apply principles such as sport ethics to the many segments and support systems of the industry.