Customer Rating: Summary: Great Reference Comment: I bought this as a required textbook, but know I will use it over and over again. Great reference for anyone interested in typeface and how to use different fonts. Customer Rating: Summary: Great Book for the Price!! Comment: For the price, you couldn't ask for a better introduction to typography. This book looks and feel great! It is well designed-very clear and straightforward. It is well written, give numerous helpful examples and tips and guides you through the information using pictures. I've read a good amount of type books and this one stands out as being one of the most helpful books on the subject. Customer Rating: Summary: Designing with Type Comment: This is a great book for learning how to use typography in design. Anyone who is in any design field should look into this book, it will increase you abilities as a designer. Customer Rating: Summary: Classic must have Comment: An absolute must have for any beginning typography student or instructor. User friendly, it covers the fundamentals of typography comprehensively and with great clarity. I have used it as a text book, when I taught beginning typography and continue to recommend it for my Intermediate and Advanced type classes. No teacher or student of typography should be without this one. Truly a classic from a real pro. Customer Rating: Summary: Better Than My Text Book Comment: I bought this book for a class, but later found out the book was changed. I found this edition much more helpful than the later edition that I had to buy and use for class.
New information and new images make this perennial best-seller an even more valuable tool for anyone interested in learning about typography. First published in 1971, this title is used universally ever since. It provides access to lessons from distinguished typographers around the world through Web site. More than 250,000 are sold.